2 Firefox Add-Ons Which Can Get You To The Top of Google

by John Hoff on August 9, 2010

Okay, they won’t get you to the top alone… I mean it does take some involvement from you.

This post is meant as the second part to an SEO article I wrote a short time ago called, The Ingenious Way To Use SEO. In that article, I talked about how great SEO isn’t just about keywords and backlinks, it’s mostly about research and investigation.

To quote, I said:

But with a little in-depth research into what people are looking for online, how they’re looking for it, what keywords they are using, and what my competition looks like, I can create a site which can get ranked relatively easy with some high quality backlinks.

That’s a pretty bold statement, yeah? So let’s talk about it.

In that article I showed an example of how I do some investigative research into “what keywords they are using” and in this article I’m going to talk a little about the last two statements in that sentence:

  1. What my competition looks like
  2. Finding dofollow links

The Two Firefox Add-ons Needed

In this exercise, you’ll be needing 2 Firefox add-ons:

  • SEO Quake – Used to check out your competition in the serps.
  • NoDoFollow – Used to check if links are dofollow.

1. SEO Quake Add-on

I love this add-on. What it does is allow you to check out what your competition looks like in the search engines. Here’s a screenshot:

SEO Quake bar

In the example above, I did a Google Search for “car repair”–and yes I used the quotes, and if you’re not sure why, it’s because putting your keyword phrase in quotes tells Google to only return websites with those keywords together in them.

Without the quotes, Google might return a site with just one keyword in it, but I want both so I used the quotes (Tip: This information tells us the correct number of returned [competing] results)

For each site, I typically look only at two things:

  • The PageRank of the competing site
  • How many backlinks are pointed to that particular article / url

So in the image above, the first returned result (DIY Auto Repair Help) has a PageRank of 6 and 3,698 inlinks.

What specifically I’m looking at in the returned results…

I’m looking at the first page or two of returned results and examining my competition.

If most of the returned resulting pages are PageRanks 0-2, I know I can beat them; if it’s 3 or 4, I know it’ll take a little more work, if their PR is 5 or above, I look for another keyword phrase to rank for.

I also look at the inlinks Yahoo Site Explorer shows. It’s good to know how many links this page has pointing to it. If you’re not sure why, leave a comment below and I’ll explain it.

SEO Quake Settings

This part is important, because I had to learn the hard way that SEO Quake can get your computer’s IP banned from the Google Search engine. This is because we’ll be pulling lots of information from their database and if we hit their database too hard all at once, they’ll ban us for about an hour or so.

If it happens, don’t worry too much, in about an hour you’ll be back on.

However, I’ve since learned a decent setting for SEO Quake that I’m happy with.

Once SEO Quake is installed, go to Tools => SEO Quake => Preferences and use the settings I’ve shown in the screenshots below (unless you want more information than I’m looking at):

SEO Quake settings 1

SEO Quake settings 2

2. NoDoFollow Add-on

This is another awesome Firefox add-on which can help with your SEO investigation.

Many of you have probably heard of the “nofollow” tag, if not, here’s an article explaining the nofollow and dofollow tags.

What this add-on will do for you is tell you if a place where you’d like to leave a link is going to be a dofollow or nofollow link; obviously, you’d like it to be a dofollow link.

Here’s a snapshot of how this add-on makes links look and how you can tell the difference between dofollow and nofollow links:

dofollow and nofollow link colors

I think that image above is kind of funny. It’s a snapshot from the Problogger.net comment section. Everyone knows that site is a major authority site and carries heavy weight in Google. Therefore, many people leave comments with their keyword terms as their Name value “thinking” that’s going to help their website’s SEO.

Wrong!

By using this add-on, we can see that the person who left a comment with their name as, “Webmasterfind Blog Blogging for Beginners”, is being a bit silly. Because Darren’s comment section is nofollow, leaving that keyword phrase as a link back to their site adds no SEO value whatsoever.

So how do I use this add-on for my research?

First let me say that I don’t only leave comments on blogs which give me SEO juice. I only do this kind of research for sites I’m interested in upping its SEO.

So using this add-on, I’ll check out some blog articles, forums, and .edu and .gov sites which might let me leave a comment or link with a dofollow. I’ve even emailed a few college website owners if they wouldn’t mind linking back to one of my articles on SecureMyBlog.com.

I learned about it a long time ago and I don’t really remember where, but as far as I know, Google carries heavy weight on .edu and .gov links. When you can get them and they are on the same topic as your article or site, go for it!

One thing to remember, though.

Google likes to see things as if they are happening naturally and not all planned out. So if you leave a comment on a blog or forum which isn’t a dofollow site, no worries, that actually might be a good thing. Do I know that for sure, no not really. But I do know that Google likes things to look unplanned and not plotted out, so that would seem a little more natural.

Your Turn

So there you go, between my last SEO article and this one, we’ve learned about finding the right keywords to go for in your niche, how to analyze your search engine competition, and how to make sure the links you leave on other sites are dofollow.

What SEO products do you use and like… or dislike?

Related posts:

  1. Google Keyword Tool + Top 50 Google Tools Bloggers Can Use
  2. The Ingenious Way To Use SEO
  3. The 1st SEO Decision You Should Make To Rank Well In Google
  4. 25+ SEO Tips For Getting Ranked Well In Search Engines
  5. SEO Tips For WordPress Bloggers by Matt Cutts

{ 6 comments… read them below or add one }

Justyna August 22, 2010 at 8:59 am

Hi John,

I use both of them (although instead of Nodofollow add-on I have SEO for Firefox from SEOBook). Similarly to you I find these tools a great help!
Thanks for the tips on configuring the SEOQuake.

Apart from them I also love Market Samurai, I wonder who doesn’t;)

Greets
Justyna

P.S. This is the first time I checked if your blog gives dofollow links love and welcome to the club:)

Reply

John Hoff August 22, 2010 at 9:36 am

Hi Justyna. I seem to recall trying out SEO for Firefox awhile back. Not sure why I made the switch. I think I just wasn’t using it for awhile and might of cleaned out a bunch of add-ons I wasn’t using. But I could be confusing it with another seo add-on.

Market Samurai is pretty powerful, but I guess I have my own system which seems to work for me. Nevertheless, I’ve heard great things about it and everyone seems to love it.

Reply

Mark Reimers April 3, 2011 at 2:37 pm

John:

I’ve very glad I found your blog. I’ve spent some time looking for the correct configuration for SEO Quake and this is a great help for me. I tried to use Google Wonder Wheel the day before yesterday and got a “Suspended” message. I suspect SEO Quake was the reason.

Thanks,
Mark

Reply

John Hoff April 3, 2011 at 9:36 pm

Hi Mark, glad you found it helpful.

One piece of advice…

From my experience, it seems like for some odd reason SEO Quake keeps resetting the “Use Cache” setting and how many milliseconds it’s suppose to wait between updates. I’m not sure why, but it happens to me every so often. Just a heads up. That cache and milliseconds settings are really important as to not get banned.

Reply

Eugene April 19, 2011 at 10:16 am

Great article. I didn’t know about nodofollow add-on. Thanks for sharing

Reply

John Hoff April 19, 2011 at 1:37 pm

Hi Eugene. No problem. Yeah it’s a pretty cool little plugin which can help save you some time.

Reply

Leave a Comment

Previous post:

Next post: